For the industry, by the industry.
BuyDesign was founded by design experts with extensive experience in design, creative direction, purchasing, and investment. Our team has worked with retailers, brands, and manufacturers on a global scale.
FOUNDER – Creative Director
Theo Williams
30+ years of Designing and Creative Direction for global retailers and brands, progressing from designing products from Alessi to Technogym and from Creative Director at Habitat, John Lewis and Kingfisher plc, demolishing the boundaries between design disciplines. theowilliams.com
CFO, CO-FOUNDER
Paolo Kind
30+ years experience in investment banking as Managing Director Salomon Brother Intl Ltd and then founding partner of Endeavour Capital Management LLP
CO-FOUNDER – Designer
Daniel Rous
Daniel’s an experienced product and furniture designer who’s worked with manufacturers and retailers across UK and Europe. Previously working in Treviso, Italy, his experience of working with skilled crafts in the region shaped his design approach. daniel-rous.com
COMMERCIAL DIRECTOR
David Barrett
Experienced Buyer in the Retail sector, previously head buyer at John Lewis & Partners for 10 Years, Furniture Buyer at M&S for 5 Years. Category Lead/Senior Buyer with a Design background & wealth of experience in the Furniture Retail sector.
BOARD MEMBER
Daniel Gava
Daniel Gava, with 25+ years in the design industry, advises Poltrona Frau UK, represents the London School of Architecture, and collaborates with renowned brands like Arper, Minotti, Moroso, and Magis. Linkedin
DESIGNER
Michael Young
“Finally with BuyDesign there is a professionally managed platform that can support a previously rather serendipitous system.”
Michael Young is an award-winning British designer, founder, and creative director of Michael Young Studio.
DESIGNER
Tom Lloyd
“BuyDesign is a brilliant innovation in breaking down these barriers and simplifying the process of commissioning design.”
Tom is co-founder of the London design studio Pearson Lloyd.
DESIGNER
Marialaura Irvine
“We are very excited for the possibilities BuyDesign gives Forma&Cemento.”
Marialaura is an architect, designer, and the creative director and owner of Studio Irvine.
DESIGNER
Deyan Sudjic
“BuyDesign can change the dynamics of the relationship between designers and clients to their mutual benefit.”
Deyan Sudjic OBE is writer and broadcaster, specialising in the fields of design and architecture.
DESIGNER
Aldo Cibic
“Finally, with BuyDesign, there is a platform which allows the different actors of the design world to be connected.”
Aldo Cibic is an influential Italian designer known for co-founding Memphis.
DESIGNER
Nigel Coates
“BuyDesign is building a level playing field for the design industry…”
Nigel Coates, an influential architect and designer, challenges conventional notions of architecture and design by seamlessly integrating art and intelligence.
DESIGNER
Luca Nichetto
“The role of designers has significantly changed in the last two decades…
Luca Nichetto was born in Venice in 1976, where his artistic talents were inspired by the famous Murano glassmaking industry.
DESIGNER
Sebastian Bergne
“It takes a lot of the pain out of the business side of the design process.”
British Industrial designer Sebastian Bergne is renowned for making everyday objects special with his essential and human approach to design.
BRAND
Bo Raahauge and Nicholai Wiig-Hansen
“BuyDesign democratises the design field for everyone, regardless of age.”
Based in Copenhagen, raawii is a design and passion-driven company founded in 2017 by Bo Raahauge and Nicholai Wig-Hansen.
BUYER, ANTHROPOLOGIE
Christine Carter
“Thanks to BuyDesign, we have introduced a range of fresh and exclusive products while championing design talent.”
Buyer – Furniture, Décor & Textile, Anthropologie
GLOBAL SALES AND COMMERCIAL
Mark Mills
“We cater to businesses in Europe and the US, developing ideas for diverse markets by collaborating with various designers to stay ahead in product development.”
Seasoned director in the furniture industry, proficient in negotiation, business planning, product design, sales, and retail.
CATEGORY DIRECTOR, FURNITURE
Johnathan Marsh
“In retail, design holds a central role in product strategy. By focusing on the latest innovations, retailers can stay relevant to customers and maintain a competitive edge.”
A purpose driven leader with a passion for delivering change, driving growth, assembling high performing teams and managing complex agendas.
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